||Author, consultant and lecturer
- Master classes
- Master discussions
- Public readings
- Workshop presentation
|Areas of Work
||PO Box 6149 Waikiki WA 6169
||Julia has written articles for property, marketing, advertising, IT and law society magazines. Julia has written and published two non fiction books one on marketing and one on research. Her first book “The Marketing Practitioner’s Guide to Shopping Centre Marketing” was published in April 2006 and has become an international best seller in the shopping centre and commercial property industries.
Her second book, a research practitioners guide to consulting provides market researchers with tools to become consultants and trusted advisers to clients. This book underpins a national AMSRS workshop on becoming a trusted advisor which Julia has facilitated several times for AMSRS.
She is an entertaining and engaging speaker at conferences and has provided training to corporations and professional bodies such as AMI, AMSRS and the Property Council WA.
Her postgraduate qualifications, including an Advanced MBA (marketing specialisation), are from the University of Western Australia. Julia also worked as an adjunct lecturer in Marketing at the Graduate School of Management, the University of Western Australia.
Julia is a Fellow and a Certified Practising Marketer (CPM) of the Australian Marketing Institute. She has also held positions as the National Company Secretary and WA Deputy President of the Australian Market & Social Research Society. She is an accredited QPMR (Qualified Practising Market Researcher) and a member of the Australian Institute of Company Directors. She is a member of the Australian Society of Authors.
||The Marketing Practitioner's Guide to Shopping Centre Marketing (2006) Non fiction.
The Research Practitioner's Guide to Research Consulting (2009).
Currently working on her novel.